Stefan Nordström – Swedish digital marketing and language services
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Are you on the hunt for Swedish digital marketing, maybe someone who can help you out with Swedish content pieces or localization? “Just use AI, Google Translate or a cheap translation agency”, some might say. Well, you could, but you can also almost be sure that the result will not cut it.
Readers and search engines alike recognize when something is not up to par. Most of us can smell an auto-translated or badly translated text from miles away, and so can your target group. Are you sure cutting the costs are worth it? In the end, that will spill over on you and your brand.
That’s why you should hire a native Swedish writer for your digital content, localized or original. Find someone who understands the Swedish market, target groups, nichés, expressions and how to reach your audience. By doing that, you assure that you have a unique, fitting voice in Swedish.
Next question: why me, and why a freelancer and not an agency? Well, I guess I’ve gone through the needs part of this sales pitch now, now you’re hopefully more convinced that you need an experienced native Swede. My view is also that a dedicated freelancer has a more passionate and personal approach than a potentially big and impersonal translation or marketing agency.
I’m both an experienced digital marketer (consultant and in-house), and a varied content writer, proofreader and translator. I’ve been a part of many localization projects in marketing, and I know what’s necessary to make a text “fly”. Let’s go the extra mile and get that native speaker touch to your content – it deserves it!
Interested? Please connect with me on LinkedIn or e-mail at nordstromstefan86@gmail.com.
Swedish digital marketing consultant
Digital marketing is in a very mature stage in Sweden. There’s a lot of hard and strategic work to be done if you want to make your mark, even if you’ve previously been successful in another market. This is easier achieved when employing a native Swedish digital marketer to scope out the market, strategize and deliver high-quality content.
It will likely cost more, I won’t lie, but isn’t it results and returns you’re aiming for? I’ve helped several companies successfully localize their content to the Swedish market.
Swedish content marketing
Content marketing is one of the most effective ways to attract new customers, but to succeed on a market you need the right strategy and quality.
Do you have several active content marketing channels? Let me spin the content wheel in all of them, including planning, if necessary.
Swedish copywriting
Your copy has a huge impact on your company’s perception, as well as your profits.
I’ll help you perfect your Swedish copywriting, providing you with targeted texts adapted to humans and search-engines alike.
Swedish SEO (organic)
Organic SEO is one of the best and most cost-effective ways of attracting new customers. I have helped many companies, Swedish and international, to increase their presence on Google.
Swedish language consultant
Marketing content in Swedish is one thing, but do you also need an experienced native writer to translate or proofread your text? I’d definitely say so, not just because I’m partial and always looking for new clients. Directly or poorly translated content is all over the web and social media.
This type of content is not what ranks high on Google, builds a strong brand or sells products. Let me localize, translate and proofread to make sure it doesn’t become online cannon-fodder.
Swedish localization
Localization projects need to combine high-quality hands-on work and effective strategy. Yours is far from my first one, so I know the tricks.
Swedish translation
Looking for high-quality Swedish translations beyond the auto-translated and AI-generated content that fills the web?
I’ll combine technology and human language skills to translate your texts into Swedish in a way that sounds communicative and natural.
Swedish proofreading
Do you have Swedish content that needs to be proofread and/or corrected? As content marketer and copywriter, I have a keen eye for texts, so I can help you with proofreading and other related services.
Some of my previous clients
Here are some my previous clients as a Swedish digital marketing freelancer. Read more about my client work here.
What do my customers have to say?
Yeah, that was me talking about myself and promoting my services. Here’s the other, more important perspective; what my customers have to say.
Web editor and project manager,
Meda (pharmaceuticals)
”With a calm and strategic mindset, Stefan takes on any given task. He is not afraid to ask questions when appropriate or jump to conclusions, he is a joy to work with due to his positive attitude.During his time here at Meda, he has helped many colleagues improve their digital marketing initiatives through strategic and operational content management as well as practical conversion optimization.”
Digital marketing consultant,
AddSecure (transport solution)
”Stefan has worked as a digital marketing consultant with us at AddSecure for several years. He has written blog posts, published and optimized content in WordPress, and managed and participated in international localization projects.The collaboration has worked very well, and has been both structured and efficient. We definitely recommend Stefan if you are looking for an extra resource in digital marketing in the short or long term.”
Medical SEO copywriter,
Add Health Media (medicine & health)
”As a medical writer for complex pharma and health-related information sites, Stefan does not only meet our high standards, but also contributes copywriting and SEO competence, ensuring that high-quality content is delivered before deadline.”
Digital marketing consultant,
EcoTree (sustainable forestry)”Working with Stefan made everything content and SEO related a real pleasure and a breeze! I had the honor of leading a small team of talented copywriters, Stefan being one of them.
Stefan successfully managed to improve traffic on our Swedish sites with his seamless copywriting combined with his extensive knowledge of SEO. Personally, his expertise was a great inspiration and teaching for my own SEO journey.”
Technical SEO-copywriting (English & Swedish),
Extenda Retail (business systems)
”Stefan is a remarkable communicator who excels at bringing people, ideas and strategies together. When it comes to localization projects and multilingual content strategy and creation, his ability to connect disparate elements is second to none.His dedication, hard work and attentive nature are his superpowers, making him an invaluable asset in the field of advertising copywriting and SEO copywriting. He is without a doubt one of the best copywriters I have ever worked with.”
Digital marketing consultant,
EcoTree (sustainable forestry)”Stefan has been a copywriter for my company “EcoTree” for almost 2 years, during which he has been very active in the following fields:
- Localising into Swedish all our website content, for both our B2C and B2B audience
- localising into Swedish some posts & ads on social media
- localising into Swedish our newsletter content
- creating engaging and inspiring content for our blog section, on a wide array of topics within sustainability and Nature-Based Solutions (NBS)
Stefan has produced highly attractive content, often ranked as the most engaging among our various available languages. His tone of voice was always spot-on and adapted to our 2 main audiences (individuals and businesses), and his high level of attention to SEO performance has proven to be very efficient for our brand awareness and overall online traffic.
Even though he’s been working remotely as a freelancer, his open-minded and creative spirit has made him a great team player and a highly appreciated member of our international team! I can only warmly recommend him for Swedish content marketing and SEO-copywriting!”
Digital marketing consultant,
Unident (dental B2B)
”Stefan has been helping our organization with digital marketing in B2B for a long time, such as content marketing and campaigns. As a freelancer, he has taken on a variety of digital tasks, both linguistic and technical. He has participated in international content projects and also performed many ad hoc tasks well.The collaboration and communication have worked effectively, and we have benefited a lot from having him as a consultant on an ongoing basis. We recommend him!”
Swedish content marketing & copywriting,
Advance B2B (Finnish marketing agency)
“Stefan has been a fantastic resource as our content freelancer for the Swedish market. He has done an excellent job, both in terms of independent tasks and as part of our agency’s client team.His reliability, innovative working methods and ability to meet the diverse needs of our clients have been greatly appreciated. Punctuality and top-quality deliveries are crucial for an agency like us. That’s why Stefan has been a much-appreciated addition to our team!”
My skills in digital marketing
- Content marketing including digital strategy
- Copywriting
- SEO (search engine optimization)
- Social Media
Some of my digital expertise
I have worked in many different industries, including:
- Pharmaceuticals (product pages, disease symptoms, surrounding lifestyle etc.)
- Health (nutrition, active lifestyle, workouts)
- Finance (loans, insurance, personal finance)
- Sustainability (carbon capture, forestry, nature preservation)
- Music (band websites, social media, selling music online)
- Digital marketing (best practices, freelancing, marketing my own services)
My digital marketing background
My digital marketing background includes:
- Bachelor’s degree in Marketing Communication and IT (Stockholm University)
- Content manager at Pensionskontakt (Loans and insurance)
- Web editor at Meda (pharmaceuticals)
- Digital project manager at Meda (pharmaceuticals)
- Specialist digital & web at INGO (fuel)
A more detailed profile is available on my LinkedIn page.
Blog posts
Bicycling Sri Lanka – my experience
Thinking about bicycling Sri Lanka? Read this! After some previous positive experiences in Portugal and Greece, I decided to go on a 20-day bicycle trip in Sri Lanka. Here’s how it went down, what I learned, and how it is to bicycle in Sri Lanka. Maybe it’s your turn to go on the same journey? […]
What’s the best way to learn SEO? SEO courses and education
Are you looking to learn SEO? As you may have noticed, there are many ways to do it out there. In this blog post we’ll explore different ways of learning SEO – everything from SEO courses to higher educations and other options. What does a good SEO education need to teach, and what should you […]
Repurpose content (content recycling)
Don’t forget to repurpose content as a part of your content marketing work. Sometimes, it’s even better than creating new content. In this blog post we’ll have a look at the advantages of repurposing content, and how you can do it.
Is being paid per word a good idea as a copywriter?
Being paid per word is one of the ways for copywriters to charge clients. But is it a good idea? What are the pros and cons? Here are my thoughts and experience as a copywriter when it comes to being paid per word. I’ve been a freelance copywriter for several years and helped many companies […]
In two minds – life as both a musician and a digital content freelancer
Musician life comes with challenges. For most musicians, music simply isn’t enough to make ends meet. It’s an unfortunate fact for most people in underground music, at least if you’re not a promotion genius. To make things work, I work with digital marketing as the same time as music. But it’s not a magical solution […]
What makes a copywriter good? Where do you find a good copywriter?
A good copywriter might be hard to find, but there are things you can do about it. Sometimes it’s not about finding a good copywriter – it’s about finding the right copywriter for your communication and niche. Due diligence can take time, but in the end it’s usually worth it. What expertise can I offer […]
Environment and sustainability in digital marketing
Big challenges for our planet means that more and more companies are working with environmental messages and sustainability in digital marketing. But how do the challenges look like? How should you communicate sustainability in digital marketing, and – maybe more importantly – how should you not do it?
International SEO – how does multi-language SEO work?
Multi-language SEO (international SEO), search engine optimization in several languages, can be challenging. It’s commonly a part of business expansion to international markets, but freelancers like me also do to maximize the reach. Here are my thoughts on multi-language SEO.