My blog posts about content marketing.
Being paid per word is one of the ways for copywriters to charge clients. But is it a good idea? What are the pros and cons?
Here are my thoughts and experience as a copywriter when it comes to being paid per word. I’ve been a freelance copywriter for several years and helped many companies with digital content. I believe the right payment solution benefits … Läs mer
A good copywriter might be hard to find, but there are things you can do about it. Sometimes it’s not about finding a good copywriter – it’s about finding the right copywriter for your communication and niche. Due diligence can take time, but in the end it’s usually worth it.
What expertise can I offer on the topic? Well, I’m a digital marketing freelancer, helping … Läs mer
A well-performed content audit is a great way to boost your website. But how do you do it in a practical way, and what should you think about to really get something out of it?
In this article, I’ll show you how to a content audit, step-by-step. It really is something that can make a huge difference for your content, both from a user and … Läs mer
What can do you do to optimize your Instagram hashtags for maximum reach? We’ll have a look at that in this blog post. Fact is, there is a lot of tricks you can use. And the tricks can increase your reach, while also simplifying your work process.
I know Instagram hashtags can feel corny and annoying, but they are a truly important success factor you … Läs mer
Finding a natural voice reader (text-to-speech, TTS) was a big step forward for me as a copywriter and content creator. Especially when it came to my process. More than big enough for me to write about and share in this article.
But what is a natural voice reader? And why is it so useful? I’m about to tell, and how I used it as a … Läs mer
Content manager is one of the most common titles in digital marketing. But what does a content manager actually do, and what kind of background and skills do you need to become one? In this article I’ll answer all those questions, and, naturally, the most common Google question of all: what’s the salary?
But why is an unknown Swedish content guy the person to tell … Läs mer